- founders.menu
- Posts
- founders.menu 014 » more than 50+ ingredients added
founders.menu 014 » more than 50+ ingredients added
Learn about The Creative Act by Rick Rubin, tap into 40x added Distribution tools, 10x new reads and get a special decision tracker Notion template.
Julian Paul
April 07, 2024
Servus & happy Sunday. ☼
Read time this week → 4.5 minutes.
A warm welcome to 10x new subscribers who got a template, an account or signed up directly for the founders.menu newsletter – it’s great to have you!
This week I am writing to you from the eternal city of Rome, Italy whilst sipping on some proper Italian espresso. I hope your Sunday is hinting at the coming summer with as much sunshine as we have here. 🇮🇹
But without further ado, let’s get into this week’s founders.menu. ↓
Starter » a mental model
The Creative Acy by Rick Rubin ↓
The way to ship good ideas is far more procedural and less chaotic than you think it is. The simplified creative act is taking the sum of our ideas as potential material, selecting/using the ones that resonate and representing those that seem useful or significant in the moment. In detail, we can develop creative ideas in 4 stages (my simplified version)…
1. Seed → capture an exciting idea — context and time are key here, for context changes the content.
2. Experimentation → discover what a seed has to offer — have an open vision and follow where the energy/excitement pulls you.
3. Crafting → apply a filter to build up and break ideas down — be realistic about your seed.
4. Publish → ensure the highest standard — know what arriving at “just right” feels like.
Skipping one of these stages might result in you not honoring an idea’s potential in the way that it is meant to be realised. You can read more depth in my Creative Act Book Takeaways, which summarises more topics like taste, perfectionism, artistry and processes in more depth.
Ponder this → where can you apply the creative act in your daily work?
Reply